The most influential technology and commercial companies in the world not only build their products but also have the resources to create platforms for innovation and collaboration. Events headed by global brands like Salesforce, Reuters, Oracle, TechCrunch, Adobe, AWS, Microsoft, Gartner, Google, and Apple, showcase the current state of the industry and reveal plans for the digital future. More than just conferences, they serve as high-level arenas for exchanging ideas and launching products. DigitalMara has compiled a list of essential events taking place in late 2025 and 2026.
The main value of these events lies in exclusive access to strategic direction, cutting-edge technologies, and high-impact networking. A curated list of represented brands offers content that reflects product advancements and creates a roadmap for the evolution of new technologies. This gives attendees a first-mover advantage, helping them to align with shifts in the tech ecosystem and to integrate new tools. Also, it’s an opportunity to connect with a strong community of like-minded people.
Salesforce
Event – Dreamforce
When: October 14–16
Where: San Francisco
Dreamforce is Salesforce’s flagship annual event. Within three days, attendees can engage in more than 1,500 expert-led sessions, product demos, and hands-on training. It’s best for IT leaders, data science professionals, CRM admins, architects, developers, marketing and sales specialists, and all businesspeople familiar with Salesforce. Key themes in 2025 include applications of AI in CRM workflows, best practices for improving customer retention and satisfaction, Salesforce Platform innovations and Agentforce transformation. The event fosters collaboration, strategic planning, and real-time feedback on new product directions.
Reuters
Event – Climate Week NYC
When: September 23–25
Where: New York
Climate Week NYC sits at the intersection of business, climate, and public policy. This event gathers high-profile executives, policymakers, climate scientists, and big investors. Discussions include decarbonization of global supply chains, ESG (environmental, social, and governance) accountability, renewable energy investment, climate risk, and the role of AI and other technologies in sustainability. Climate Week NYC connects climate action to business performance. Participants not only showcase their progress but have an opportunity to forge new commitments, partnerships, and innovation roadmaps. The event also promotes the rise of climate-focused startups and impact investing.
Event – NEXT Gulf 2025
When: October 22
Where: Abu Dhabi
NEXT Gulf 2025 is a significant Middle East event focused on innovation, investment, and transformation across the Gulf region. The conference brings together senior decision-makers from government, wealth funds, corporations, and emerging tech enterprises. Key themes include AI, clean energy, FinTech, regional VC growth, digital transformation in public services, and smart city strategies. NEXT Gulf’s program emphasizes strategic foresight and cross-border opportunities. Sessions support deal-making and collaboration between international and regional partners.
Event – NEXT 2025
When: December 3–4
Where: New York
NEXT 2025 is Reuters’ flagship global leadership summit, focused on business transformation, digital innovation, and executive strategy. The event gathers CEOs, board members, digital officers, CTOs, consultants, and VCs to explore the future of enterprise in a time of economic complexity and technological disruption. The 2025 agenda will focus heavily on AI, workforce transformation, digital trust, and operational resilience. The event provides access to high-level strategic insights and creates space for learning and networking.
Oracle
Event – Oracle CloudWorld
When: October 13–16
Where: Las Vegas
Oracle’s CloudWorld is the company’s premier annual conference, designed to inspire digital transformation and business growth. This event gathers CIOs, executives, ERP managers, cloud architects, and IT strategists to unveil the latest innovations in enterprise cloud, AI, automation, and application development. Over four days, participants engage in live product demonstrations, expert-led technical sessions, and networking events. Conference tracks include AI for enterprise, next-generation databases, developer tools, and showcasing of Oracle’s latest capabilities.
TechCrunch
Event – TechCrunch Disrupt
When: October 27–29
Where: San Francisco
TechCrunch Disrupt is an iconic conference for startups, entrepreneurs, investors, and industry leaders from around the world. The event incorporates technology and business questions. The main stage in 2025 belongs to AI, with discussion of trends, policies and innovative solutions. A big block belongs to entrepreneurship, scaling businesses, securing funding, and product development. Disrupt is renowned for its Startup Battlefield, where early-stage companies compete for a prestigious prize and global recognition. Meanwhile, scale-up startups can participate in the special Exhibitor Program to showcase their growth and innovations. The event provides excellent opportunities for establishing contacts that promote cooperation and build strong relationships.
AWS
Event – AWS re:Invent
When: December 1–5
Where: Las Vegas
AWS re:Invent is an annual conference hosted by Amazon Web Services, devoted to cloud technologies. It brings together engineers, developers, executives, enterprise IT leaders and AWS partners from all over the globe. Attendees gain direct exposure to the latest product releases in areas such as Generative AI, Machine Learning, security, DevOps, serverless and cloud technologies. Moreover, all tech specialists receive a 50% discount for any AWS Certification exam. These vouchers can be used for an online-proctored or test center–based exam. Networking is amplified through the expo floor, access to AWS Heroes, AWS executive leadership, and peer-to-peer interactions. The iconic re:Play social gathering blends fun and professional collaboration. For business strategists, re:Invent offers executive-level sessions on cloud transformation and innovations.
Adobe
Event – Adobe Summit
When: April 19–22, 2026
Where: Las Vegas
Adobe Summit is one of the leading conferences on digital experience, customer engagement, and marketing innovation. The event brings together marketing professionals, product leaders, data analysts, UX/UI designers, developers, and business executives from all industries. Summit 2026 promises an immersive blend of visionary keynotes, product unveilings, skill-building sessions, and deep dives into the future of personalized customer experiences. The central theme is expected to revolve around the relationship between AI and customer engagement, while Adobe will showcase the company’s product advancements. Attendees gain hands-on access to early-stage products and experimental features.
Microsoft
Event – FabCon Europe
When: September 15–18
Where: Vienna, Austria
FabCon Europe is Microsoft’s premier European event, dedicated to Microsoft Fabric, Power BI, SQL Databases, Fabric AI, Azure DevOps, data warehousing and data governance. Designed for data professionals, engineers, business analysts, and IT leaders, the event offers in-depth exposure to Microsoft’s end-to-end data and analytics platform and its broader ecosystem. It serves as a central hub for the community to connect around modern data stack practices, cloud-based business intelligence, and enterprise-level analytics. With a strong focus on AI integration and governance, the event also explores how organizations can harness the power of AI responsibly across their data workflows.
Event – Microsoft Build
When: 2026
Where: Unknown
Microsoft Build is the company’s flagship annual technology conference. Build serves as the ultimate showcase for what’s next across the Microsoft ecosystem, including the most important updates for the developer community. It supports all formats of participation – in-person, online, and hybrid. In previous editions, this has included breakthroughs in Generative AI, Copilot integrations across productivity tools, and advanced tools for creating secure, scalable cloud-native applications.
Gartner
Event – IT Symposium/Xpo™ US
When: October 20–23
Where: Orlando, USA
Event – IT Symposium/Xpo™
When: November 10–13
Where: Barcelona, Spain
The Gartner IT Symposium/Xpo™ series is designed for CIOs, IT executives, and industry experts. The event is hosted in different countries to cover the global community. It opens discussions on the future of IT, business strategy, and innovation. Being a global leader in research and advisory services, Gartner builds the event on proprietary data and forecasts to help companies make mission-critical decisions. Over several days, participants engage in sessions covering digital transformation, AI adoption, cybersecurity, data governance, talent optimization, and the evolving role of the CIO. An important part of the event is the IT Xpo, an expansive exhibition where leading vendors and tech innovators showcase emerging tools and solutions.
Event – Google I/O
When: 2026
Where: Unknown
Google I/O is Google’s premier annual developer conference, where the company unveils its latest innovations in software. It attracts millions of live and virtual attendees from around the world. In recent years, the event has been heavily focused on AI and its integration into the Google ecosystem. Keynote presentations introduce major software releases, platform updates, and new developer tools. Beyond the headlines, I/O offers hundreds of sessions, workshops, and technical deep dives. Google also uses the event to strengthen its open-source commitments and showcase how developers can build, deploy, and scale applications using Google technologies.
Apple
Event – Apple WWDC
When: 2026
Where: Unknown
Apple’s Worldwide Developers Conference (WWDC) is one of the most influential tech events globally for all who are connected to Apple. WWDC is a primary venue for introducing major updates and reveals the next-generation features that will define its hardware and software for the year ahead. Keynotes are followed by deep-dive sessions, hands-on labs, design reviews, and Q&A forums, all tailored to help developers harness the full power of Apple’s platforms. The 2026 edition is highly anticipated amid the rapid evolution of Apple’s AI ambitions and spatial computing advancements.
Final words
Whether you’re a startup founder, software engineer, marketing leader, IT strategist, or executive decision-maker, these events offer direct access to the trends, tools, and thought leadership driving the future of industries worldwide. With AI, cloud computing, sustainability, and digital transformation at the center of every agenda, this is where tomorrow is built.
